From Sky to Prime Video: The grass-court classic Wimbledon will be available to watch on a new provider for the next four years
From Sky to Prime Video: The tennis turf classic Wimbledon will be available to watch on a new provider over the next four years. The Amazon streaming service has secured the exclusive broadcasting rights until 2027.
“Wimbledon is the oldest tennis tournament and one of the most prestigious sporting events ever, with a long history of success for German players and athletes,” said Alex Green, Managing Director at Prime Video Sport, Europe.
Prime customers in Germany and Austria will be able to use the offer at no additional cost. Membership costs 8.99 euros per month or 89.90 euros per year. The rights package includes exclusive coverage of all rounds, both men’s and women’s.
Sky regrets Wimbledon loss
Prime is thus expanding its rights portfolio. In Germany, the streaming service also offers live Champions League matches, among others. Sky had been broadcasting Wimbledon since 2007
The loss of the world’s most prestigious tennis tournament is regrettable, as Sky emphasized in a press conference. However, the sports rights portfolio is constantly being adapted and optimized. “In the case of Wimbledon, we decided not to extend the rights. But with the extension of the ATP rights and the new acquisition of the WTA rights, we are more than ever the number one tennis broadcaster in Germany. “
