For the 22nd season of Apex Legends, EA planned to put the Premium Battle Pass behind a paywall. Players disliked this entirely – feedback that the publisher heard “clearly and unequivocally”
94 percent of the latest reviews for Apex Legends on Steam were negative. However, this is not due to a bug, but a change planned by Electronic Arts (EA) for the game’s 22nd season. For the first time, the Premium Battle Pass was to be completely behind a paywall.
The background: The upgrade to the premium version of the Battle Pass costs 950 Apex coins. If you don’t want to spend real money on it, you can also earn the coins through achievements in the shooter. If the former option were no longer possible, this would have serious consequences, predicted Reddit user ‘scotty_ducat’. This is because the “Premium Battle Pass is a reason for players to keep coming back to the game”. Conversely, this would mean that Apex Legends would be played less as a result of the planned change.
Feedback that the publisher would have perceived “clearly and distinctly”. EA announced in a blog post that it had made a mistake. Those responsible also recognized: “We know that we need to communicate with you faster, more transparently and more consistently in the future. Your priorities are our priorities: cheaters, game stability and game experience improvements are our top priorities. We know we need to do better here. “
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